By: iCast Reporter
Telkom Kenya has reopened its mobile cash unit as it eyes a slice of Kenya’s lucrative mobile money market.
The new service, dubbed T-kash, has slashed transaction prices by between Sh2 and Sh30 for withdrawals compared to market leader Safaricom’s #ticker M-pesa service.
“This is a key feature and we are aware we were behind because of lack of this,” said Telkom Kenya chief executive officer Aldo Mareuse Monday citing customer concern over absence of a
Initially, Telkom had terminated its mobile money service with Mr Mareuse saying it was because Orange Money was not up to standards the firm wanted.
At the time of its termination, Orange Money had the second-lowest number of subscriptions and the smallest agent network.
Telkom has indicated it will now deploy 20,000 agents across the country as it eyes a slice of the sector’s billions currently dominated by M-Pesa.